“With stories being the main feature in the app, it was identified early on that getting the illustration right was a key success factor.
A number of illustration styles were shown to young people and they all felt Matt’s work fitted the brief exactly. After the first meeting it was clear that Matt understood what we were trying to achieve with the stories.
Over the course of the project he input a lot into process and his experience was a great asset. Matt delivered on everything that was asked of him even with the tight time frame. Seeing the final images is evidence that Matt was able to translate the brief into illustrations that help to deliver key message and are visually stimulating.”
Tom Rees – Assistant Director Information Services, Barnardo’s
This month Barnardo’s launches a mobile app & I was tasked to create its illustrations.
Wud U? Is an educational tool for teachers & care professionals and is intended to raise awareness about the hard hitting dangers of Child Sexual Exploitation. The app aims to educate young people about behaviour that could put them at risk of being sexual exploited, through illustrated, interactive stories.
It was a challenging project, producing 42 illustrations in just 37 days. Thanks go out to Microsoft for funding the project, and Barnardo’s for their great work in this field. You can find out more about the process on this site, very soon.
Last year Barnardo’s services worked with 1,940 children and young people who had been sexually exploited. The true number of children who are victims of sexual exploitation is likely to be much higher. For victims, the pain of their ordeal and fear that they will not be believed means they are too often scared to come forward.
The app is available from the Windows Store, Windows Phone Store, The Apple Store, and Google Play.